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Identified Hair

Address: 32a Kennard St Kensington WA 6151

Also Services: Como, Kensington, Perth, and Victoria Park


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We do outstanding hair!

We at identified love to create beautiful hair with progressive fashion elements that can be tailored to suit any individual! We are cut specialists, colour specialists, long hair specialists and alternative hair specialists. How, 35 combined years of experience and lots of training.

Our staff...

16 March, 2013
The salon is awesomely cool, relaxed and professional : ) Rhi Rhi is creative, innovative and puts you at ease and i recommened to all : ) i been a delighted client for the best part of 4 years and would not trust any other professional with my hair more then her : ) xox
20 June, 2012
will never leave Jude and her crew!! Amazing, brilliant work!! fabulous environment, excellent customer service, excellent products, - wonderful people!!!!!
30 July, 2010
awesome crew! real relaxing atmosphere. best cut and colour ive ever had. deffinitly going back.
Reviews submitted are subject to the Review Guidelines. Negative reviews may optionally be removed by the business owner, but all ratings (both positive and negative) are used to calculate business rating scores (star ratings).

Business Hours

Tuesday 1:00pm to 9:00pm
Wednesday10:00am to 3:00pm
Thursday10:00am to 9:00pm
Friday10:00am to 6:00pm
Saturday10:00am to 6:00pm

Payment Options

  • Cash
  • Visa
  • Mastercard
  • Eftpos

Our Team Profiles

6c2e23b83eccf8f25ee7695a3b406d32.jpg Name

Judith Dierden


Owner and Director


Jude is the founder and owner of Identified Hair. She loves to transform the everyday woman into a fashion goddess."My clients rock! They are rediculously diverse," Jude says.  This is due to a life time of training.  " 28 years in a ever changing industry means I have never been able to have a year without more education and I love it!"

She has spent the last 10 years working with colour company we stock, traveling around the country teaching other hairdressers.   Training at Vidal Sassoon in London in 2011 has been a carreer highlight.  After returning from America's Kaaral Conference as one of the stage artists she is keen to train to reach new creative goals.

Next year Jude is planning to start her own creative hairdressing training company right here in WA.

2014 Stage member for American Kaaral conference

2014 Certificate 4 in Training and Assessment - Jude Dierden

2013 Certificate 8 in Creative Leadership completed - Jude Dierden

Kaaral National Creative Stage Team Member from 2009 - 2014

W.A.H.S State Hairdressing Competition, October 2011, 1st place, Senior ladies cut- Jude Dierden.

W.A.H.S State Hairdressing Competition, October 2011, 3rd place, Open ladies high fashion Colour- Jude Dierden

Miss Kaaral Australia- National Winner 2009, Jude Dierden

Makarizo Salon Tour, Stage Team Members for kaaral International Tour 2009 & 2011,  Jude Dierden.

18f946247c4b0d722c92b25f853ef97d.jpg Name

Nakia Stevens


Senior Stylist

Year Joined



We think it, do it, play with it everyday and with a little practise, it can be fantastic!!


Basically anything that can make us feel good about ourselves.  

Nz born, I trained in hairdressing and left NZ to embark upon my travels, taking apprentice of the year,  I crossed the ditch and arrived in Australia. Living in Perth for 4 years, thriving and winning awards, it was time to leave the laid back Aussie lifestyle and move to the UK

This is where it was unleashed! the person who wants to stand out, not be the same but who you want to be! I take my inspirations from Vivienne Westwood, Marilyn Munroe, Dit Von Tesse.

After working in the UK for 8 years, working with fantastic people who are just as passionate and working on big shows for london fashion week and loreal colour trophy for semi finalist for london region, it was time to return back to Australia.

Ive been back in Perth for 5 Years and doing Artistic Directon on photoshoots, shows, and woking with elite companies as  a colour educator  and now directing the WA-IHS for western australia and bringing platform compeition work back to the forefront. I also collobrate with other industrys and educating people about hair and feeling not just good but FANTASTIC.

Life can throw us a few unexpected experiences and this year I gave birth to a premature baby at 26weeks. Even more now I ham more passionate about life and working with charities and bringing communities together to promote good health and welbeing. 

I love my craft and its been able to give me worldly experiences and meet wonderful people.  Hairdressing is not a job but my daily part of my life that I get to make people feel amazing!!!

65c647d788536ca76feaf39ca90297d8.jpg Name

Rhianon Norman


Senior Colourist

Year Joined



Hiya! I have been in the hairdressing industry for 9 years as a colourist and i love what i do! Hair is a really expressive way to show who you are. It's such an amazing time to be in the industry! vintage, street, grunge, classic pretty, its all in! Anything goes and its never a dull day!

In 2010 I entered my first unassisted hair competition "Evolution" and placed 2nd! This resulted in a trip to Hair Expo in Sydney. It was such a fun experiance , learning from those all around the world. My model was also used for advertising in SCOOP magazine. In 2013 i entered the live stage competition 'Kaaral Awards' and won the peoples choice award earning me my first trophy!

I've been involved in a bunch of hair photoshoots, live stage competitions, assisted behind the sceens in stage education and even gotten to model in a few things myself. Photoshoots are my favourite part of hairdressing. I love how creative and individual each image can be. I've also started learning how to do special effects and glamour makeup. The idea of being able to create every aspect of a look has always appealed to me, to have that moment frozen in time, that single shot telling a story.

2013 was an action packed year! i did some styling work for Loui Col Designs at the First Comes Love bridal fair, 'Kakoda for a cure' charity fundraiser and again for the Loui Col spring collection photoshoot. i love the direction bridal hair is headed, whats old is new again but whats really exciting is the little rebellions against your textbook wedding, bolder hair colours and styles, coloured dresses and more! its all so fun and unique! being involved in the madness is such a blast!

Since working at Identified Hair i feel as though my eyes have have finally been opened to the limitless world that is hairdressing! I've never felt so free to express myself with quirky clothes and hairstyles! Currently im attending every training course i can get my hands on and watching as much as i can find on the internet. 

2015 will see me doing alot of international traveling for education. Im so excited to see the world as i chase my passion! Theres so much to learn and i cant wait to see what im truely capable of! My wings have started to unfurl and im ready to take off for the next hair adventure!


Kaaral Host Creazione Unplugged in Style Icons By Shannon Gaitz on July 29, 2014 in Business, News

Kaaral Host Creazione Unplugged in Style Icons

Hairdressing duo's hair flair thrives

Local hairdressers Dale Brierty and Jude Dierden are passionate about their industry.

Identified Hair

Identified Hair

Hairdresser takes her cut

Cut-and-dried opportunity: hairdresser Jude Dierden hopes to break into the international market with her skills.

Gabrielle a cut above the rest

Gabrielle Armstrong won five apprentice hairdresser awards.

Learning from London's best

Hairdresser Jude Dierden says it was a career highlight to attend an advanced training course in London.

Frequently Asked Questions

Why is it when I call your salon to make an appointment I sometimes get an answering machine? When we are working on our clients we keep our focus on them. We try to get to the phone as often as possible. If you do get the answering machine please leave your name, your number and a message and we will get back to you within 24 hours. (unless closed for holidays) Why do some appointments take so long in some salons and not others? Different colour brands take different time frames to achieve the same result. This is due to different ingredients being used. More elite brands and natural colours use high quality and natural ingredients rather then cheaper synthetic ingredients. This means the colour is gentler and will take longer to get the result, but will also be better for your hair and scalp. We love what we do here at Identified Hair, so, if your colour needs extra time to develop so it is exactly what you wanted and it lasts, we do leave it as long as it needs. In general most haircuts take 1 hour here.  Most cut and colour clients are in the salon for 2.5 - 3 hours. Yes it takes time to achieve a beautiful result. What ingredients in products do i have to watch out for that could cause problems eg: colour not lasting, fried hair, weird tones.. This is usually in the small print if mentioned at all. Silicone: This is a HUGE no, no! Its deceptivley smooth and shiny but this wikid effect is caused by the silicone putting a coating on your hair. This not only stops your treatments and conditioner getting in your hair and doing their job, but it also makes it hard for the colour to get into your hair. Silicone is usually found in professional and non-professional products. I know! Surprising you'd find it in professional products hey? But it is usually a good quality, short chained, water soluble ingredient. However we have seen serum addiction cause all sorts of problems like: hair colour not lasting, fried hair, weird tones..etc, etc. Our advice is to use a professional cleansing and styling products on a regular basis to garentee your desired result and using a detox shampoo once a week to remove build ups from the hair. (i know it sounds wanky and salesy but unfortunatley its the truth..)   Pool chlorine and pool salts: Chlorine needs to be extremely strong to kill germs and is not good for your hair at all. Not only does it build up on the hair leaving it feeling slimy when wet and staw like when dry but it also prevents anything like conditioner from penetrating the hair. Chlorine also makes your hair tangly and hair to brush without breaking the hair. And here comes our vanity- it makes your hair green! eeek!!! Pool salts soak up the moisture from your hair leaving it gritty, tangly and dry. But a styling salt spray is totaly fine. It has different amounts of salt and none of that nasty stuff a pool needs to keep clean. So now you probably wondering how to prevent this and still lounge by the pool all summer, its simple! Using a leave in-conditioner before you jump in the pool will put a barriar between your hair and the nasty stuff so it has a hard time getting to your hair in the first place. The next step should be done even with non-swimmers. Using a detox shampoo once a week (or more if needed) will remove the builds-ups of salt, chlorine and dad-to-day pollution and product build up. This stops all the gunk from building up so much that your colours dont work and your hair becomes a nightmare in need of a big chop. No more bad hair days yay!   Why is it hairdressers book 2 to 3 clients at one time? We book a few clients in at a time so that we are never left with gaps in our day when we could have had another happy client getting their hair done. Once the colour has been applied it will need to sit for up to 45mins before its cooked and ready. This is the time we can apply someone else's colour, and by the time we have applied their colour, your hair will be washed and ready for us to come back and chop it. A bored hairdresser is not what you want working on your head. Unfortunately, dollars does come into this issue. It is simply not profitable for the business to oporate any other way. If you require one on one service, you would need to look at a cut and colour price being over $500 in todays market. For our clients this is simply not affordable. And most of our gang love the social nature of a visit to Identified Hair. Is this a salon that will be honest with me? Totally! No lying if your bum looks big here! ;) If you don't need something we will tell you that you dont need it, and if you do need something, we will tell you! It's not in our best interest nor yours to be untruthfull to you or sell you products or services that wont work for your look or your lifestyle. Do you like long hair at Identified Hair? Yes! All kinds of hair is welcome at Identified Hair! Long hair is beautiful and need the right TLC to keep it looking like a goddess's. The amazing natural products we use will have your hair the envy of all your friends! What is the difference between slices and weaved foils? Weaved foils give a very soft and natural effect to colouring, the regrowth isnt too obvious and the colour grows out softly. Multiple colours blend together giving variation and depth in a way that looks flawlessly natural. Slices are very versatile. They are great for extreme, bold statement and creative colours all the way to soft natural everyday looking colours. Slices can also colour more of the hair than weaves so if you are trying to go lighter its a great technique to achieve the result in fewer appointments. Is anyone good at cutting curly hair at Identified Hair? Yes! The staff are not only highly trained with different types of hair but a few of us have curly hair ourselves, so we are used to the problems of dealing with it on a daily basis. Curly hair really does have a mind of its own. We understand the importance of having curly hair cut correctly and love to get feedback.